Launching Tesco on If This Then That (IFTTT.com)
With the rise of connected home devices we’ve been experimenting with ways to help serve shoppers a little better every day and today we’re happy to announce one of these is now available to try.
At Tesco we’re always on the lookout for new and exciting ways for people to shop. In the past this has led to Tesco.com as well as the first barcode scanner in a mobile app etc.
If you’re reading this blog then the chances are that you might already know about IFTTT – it’s a platform for joining together all your different online accounts to enable you to do clever things. At the most basic level it lets you update Twitter and Facebook at the same time, get email alerts when rain is forecast or make sure you’ve got a backup of your phone contacts in a Google Spreadsheet. The basic structure consists of a trigger and an action. For example IF I change my Facebook profile photo THEN change my Twitter one too.
From today you’ll be able to do some simple actions with Tesco online too.
We’ve created our own channel on IFTTT with two triggers and a single action. You can now trigger any other action on IFTTT if the price of a Tesco product changes or if it goes below a certain price. On the action side you can use any of the triggers to add a specified item into your basket.
That might sound a bit complicated but here’s a few examples to illustrate…
To get started you just need to have an IFTTT account and add the Tesco channel. When you set it up you’ll have to sign in to your Tesco Groceries account to prove who you are but then you should be away.
We’re really interested to see what uses people come up with for this so publish your recipes on IFTTT and get in touch (in the comments below or on twitter or email) if you’ve got any feedback or ideas.
If you'd like to know more information you can email us at firstname.lastname@example.org, or let us know your thoughts with a tweet @TescoLabs